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Cheneil Garrett
Sales & Marketing

Cheneil Garrett is marketing director and a content contributor for Allmoxy. Working at a tech company built for the woodworking industry, she finds passion in evaluating business and marketing practices. Doing so with the intention of passing her learned knowledge on to others, helping the cabinet and closet industries grow well into the future.

Continuous Improvement

Greyloch opens a marvel of automation, seven years in the making

One of the most automated cabinet facilities in Northern America just opened, and as the best woodworking businesses do, it started in a garage. Shaun Fickes created Greyloch in 1991 as a passion project. Today, Shaun, his wife Dianne, and their four children have opened a 97,000 sq ft. shop. With a longtime dream realized and nothing but growth on the horizon, Greyloch has kept sight of their humble beginnings. They are managing to keep family and community at the center of all they do.

Continuous Improvement

How to build culture and why it matters

Today's job market has nearly every employer stumped. What more can I offer to attract quality employees? And how do I better retain the employees I have? Salaries and benefits are more competitive than ever, but it just doesn't seem to be enough. Why is that? A new generation controls the majority in the workplace and they are placing value in different areas than the generations before.


The market continues to grow, does your customer base?

Business is good in the woodworking industry. Maybe even “too good” for those feeling the pressures of keeping up with demand, in a very challenging time for supply chains. Door sales are through the roof? Great! If only they weren’t ordering so much white oak. (Did your rep just call and say it's going up, again?) How are you going to keep taking on jobs when MDF is nowhere to be found? We’re all in this together: thankful for the work, yet struggling to keep up. In that context, It can be tempting to turn on autopilot and stop innovating.