Dramatic closet transformation
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Allanna Bell, Optimization Dolls, is a 2024 Top Shelf Design Awards finalist.

Closet: Laminate Under 18 linear ft.

Project title:
Optimization Dolls to the Rescu!

Project Description:
The client purchased a closet system from a big box store and was very unhappy with the material and quality. Her designer gave us a call to schedule an in-home consultation. We immediately noticed the system was wrong for the space. The salesperson wasn't experienced with space planning or measurements. My client spent over $6,000 and was literally in tears. I recommended calling the store to see if they would return the system, and they did. The client was able to return the system for a full refund. It was so much material she had to pay someone $500 to pick it up and load everything in a van to be returned. The interior designer selected the wallpaper and light fixtures to complement our design. To add the finishing touches I purchased art for the walls and full length mirror. She was delighted with her primary closet and hired us again to design, install, and organize all her closets and the pantry. The transformation of the response from the social media epic was so dramatic. The Instagram Reel had 209K views and 8349 likes.  

Project Construction:
Closet Details: Design + Install + Organize; Paint color: Natural White; Doors: Black Matte;  Black  Wallpaper: York Wall Coverings; Light Fixtures: Lamps Plus; Wood Color:  Black w/  Satin Brass Hardware; Two jewelry drawers / custom jewelry inserts; Two valet rods /belt & scarf rack

Materials Used:

Equipment Used:
Closet Pro Software


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About the author
Michaelle Bradford | Editor

Michaelle Bradford, CCI Media, is Editor of Closets & Organized Storage magazine and Woodworking Network editor. She has more than 20 years of experience covering the woodworking and design industry, including visits to custom cabinet shops, closet firms and design studios throughout North America. As Editor of Closets & Organized Storage magazine under the Woodworking Network brand, Michaelle’s responsibilities include writing, editing, and coordinating editorial content as well as managing annual design competitions like the Top Shelf Design Awards. She is also a contributor to FDMC and other Woodworking Network online and print media owned by CCI Media.