ORANGE, Calif. - Home organization and storage firm, Tailored Living, announced double-digit, year-over-year sales growth through June 30 compared to last year. The company says it is on track to beat sales projections for the year and to hit its highest sales numbers in the company’s six-year history.
“Tailored Living and our franchise owners are well positioned to lead the industry in the growing trends reported by Freedonia,” said Dan Tafoya, President of Tailored Living. “We offer exclusive modular garage cabinetry designed and installed according to each homeowner’s unique needs. And, we offer expertise in residential and commercial garage flooring. Our corporate teams work diligently to secure and build relationships with our vendors and manufacturing partners to bring more exclusive products, in-depth and on-going training and business support so our franchise owners can stand above and beyond anything the competition is doing.”
To continue its growth, Tafoya announced the following key initiatives: enhancements to internal technology systems, intranets and consumer-facing websites, optimizing marketing efforts to generate more brand awareness and engagement, and furthering franchise support with a new, 12-month professional coaching program.
Tailored Living has approximately 198 franchise territories across North America and it plans to grow that as well.
“Our vision is to dominate the home organization market," said Shirin Behzadi, Chief Executive Officer of Tailored Living and its parent company, Home Franchise Concepts, "and we think we can do this not only by adding more franchise territories to the network but, more importantly, by helping our existing franchisees become stronger and more successful business owners. Bringing to the table the tools and support they need will always be a priority for us.”
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