ROCKFORD, Ill. — River City Millwork, a distributor of high-quality doors, windows, and millwork, launched its new website and interactive catalog.

The enhanced website features a contemporary design, an enhanced product finder, and a custom door configurator, and showcases River City Millwork’s extensive line of door, window, and millwork products.

River City Millwork, a division of Rugby Architectural Building Products, distributes or produces a wide variety of unique exterior door entry systems, interior pre-hung doors, fire-rated doors, windows, stair parts, and related millwork products to retailers and dealers.

The debut of the website coincides with the release of a new interactive catalog that showcases River City Millworks’ key products by category.

“The new River City Millwork website more accurately reflects the company and creates a road map for moving forward,” said River City Millwork Branch Manager Tim Zumbro. “Since 1990, River City Millwork has strived to provide the best service and products to our customers. The new website allows easier access to product information, including our interactive catalog, plus our online door configurator, and quick access to the sales team.”

Key features of the new Website include:

• Ability to conduct a targeted search among River City Millwork’s wide selection of products by product type or brand name.
• Vendor microsites that allow visitors to browse the products offered by River City Millwork’s key supplier partners. Each microsite has a dedicated section that includes downloadable product catalogs.
• Online custom door configurator that can be accessed from the office or job site to help estimate project costs.
• Inspirational galleries highlight the latest products from top brands.
• For its Spanish-speaking customers, the site is viewable in Spanish.

Key features of the new digital catalog include:

• Ability to view the catalog online anytime and anywhere.
• The catalog is “evergreen,” meaning that the content is regularly updated. No matter when the catalog is opened, the information is current.

“Over the last 30 years, River City Millwork has been a distribution cornerstone of the door and millwork sector in the Midwest,” said Rod Beason, Regional VP – Rugby Architectural Building Products. “The new River City Millwork website maintains our position as a leader in the region and lays the foundation for future growth by providing our valued customers with convenient access to products and services that best suit their business needs.”