Olon's new UrbanTouch collection consists of five high-fidelity woodgrain colors with an ultra-realistic touch and appearance. The company says the UrbanTouch collection is meant to evoke emotion, with colors based on modern walnuts and white oak designs with a super soft hand feel and light synchronized woodgrain embossing. UrbanTouch is part of Olon’s synergy components program and is available in five-piece door, accessory and wall mouldings, casegood and door specialty panels as well as DecoLINK formable laminate.

Locally produced, UrbanTouch is also an environmentally conscious option since its decorative surface is heat and solvent resistant, recyclable, has a low carbon footprint and is quick to break down in landfill, Olon adds.