Home Franchise Concepts adds Kitchen Tune-Up to portfolio
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DEERFIELD BEACH, Fla. — Home Franchise Concepts has entered into an agreement to acquire Kitchen Tune-Up, a large franchise company specializing in kitchen renovations, with a network of 135 individual franchisees in 202 territories across the United States.

Terms of the acquisition were not disclosed.

Kitchen Tune-Up becomes the fifth brand in the Home Franchise Concepts portfolio, joining Tailored Living featuring PremierGarage, Budget Blinds, Concrete Craft and AdvantaClean. Headquartered in Irvine, California, Home Franchise Concepts is a subsidiary of JM Family Enterprises.

According to a statement by Home Franchise Concepts and JM, the acquisition will provide Kitchen Tune-Up with additional resources, including expanded operational, technology and marketing support to continue its market growth.

“In adding Kitchen Tune-Up to our portfolio, we are strategically leveraging the strong culture and core competencies we’ve developed in our 50-year history working directly with the franchise model,” said Brent Burns, president and CEO of JM Family. “We feel there is great synergy between our companies and look forward to utilizing our combined talents to ensure continued success and growth for the franchisees.”

Founded in 1988 by David and Cindy Haglund in Aberdeen, South Dakota, Kitchen Tune-Up is a family-operated business with David Haglund as chairman and daughter Heidi Morrissey the current president. Morrissey, who was named one of Franchise Dictionary Magazine's "Woman of Wonder" in 2019 and 2020, will retain her role as president following the acquisition.

Morrisey said the company prides itself on listening and understanding the needs of franchisees and ensuring that “fun is part of every remodel. Homeowners generally don’t think remodeling a kitchen is fun, so our franchisees do what they can to make the experience enjoyable for customers and one they will want to tell their friends about.”

Kitchen Tune-Up's services include the company's signature 1 Day Tune-Up, cabinet painting, cabinet refacing, and new cabinet offerings.  The company was named to Entrepreneur’s Franchise 500 list in 2020.

Home Franchise Concepts is one of the world’s largest franchising systems in the home improvement goods and services space and among the world’s largest franchise businesses.

Founded by Jim Moran in 1968 and headquartered in Deerfield Beach, Florida, JM Family Enterprises is a $17.7 billion diversified company. JM Family has more than 4,300 associates, with primary subsidiaries including: Southeast Toyota Distributors,  JM&A Group; Southeast Toyota Finance and DataScan; JM Lexus; and Home Franchise Concepts.

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Karen Koenig | Editor

Karen M. Koenig has more than 30 years of experience in the woodworking industry, including visits to wood products manufacturing facilities throughout North America, Europe and Asia. As editor of special publications under the Woodworking Network brand, including the Red Book Best Practices resource guide and website, Karen’s responsibilities include writing, editing and coordinating of editorial content. She is also a contributor to FDMC and other Woodworking Network online and print media owned by CCI Media. She can be reached at [email protected]