Changing Subject, Lumber Liquidators Opens New Stores
Lumber Liquidators
Lumber Liquidators offers an app for calculating square footage and costs, and showing the wood species available.

TOANO, VA -  Lumber Liquidators announced that it has opened or remodeled 18 new stores in the first five months of 2015.

The upbeat news turns the subject away from a challenging series of revelations about its flooring manufactured in China. Following news reports that laminate flooring made for it in China had formaldehyde levels exceeding California Air Resources Board (CARB) standards, Lumber Liquidators saw its sales fall and stock value drop. 

The Environmental Protection Agency, meanwhile, offered a supportive note at its site regarding potential investigations of Lumber Liquidators. "Is EPA investigating the sale of the laminate wood flooring as featured in the 60 Minutes segment? Because national formaldehyde emissions standards will not take effect until after EPA issues its final implementing regulations, EPA is not yet doing any enforcement investigations relating to the formaldehyde emissions standards for composite wood products,"  

Tom Sullivan, acting CEO since May 20 when Daniel Lynch quit that job, says, "Lumber Liquidators continues expanding. . . Our stores have become a destination for those who want to improve their home with beautiful hardwood flooring." The company now has more than 355 stores in 46 states and Canada.  

The newest stores and remodels, about a third of the total, are designed around expanded showrooms and improved warehouse design  to offer a larger assortment of flooring options, mouldings, accessories and tools, with a variety of floors installed so customers can walk on different styles and species of wood. 

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About the author
Bill Esler | ConfSenior Editor

Bill wrote for WoodworkingNetwork.com, FDMC and Closets & Organized Storage magazines. 

Bill's background includes more than 10 years in print manufacturing management, followed by more than 30 years in business reporting on industrial manufacturing in the forest products industries, including printing and packaging at American Printer (Features Editor) and Graphic Arts Monthly (Editor in Chief) magazines; and in secondary wood manufacturing for WoodworkingNetwork.com.

Bill was deeply involved with the launches of the Woodworking Network Leadership Forum, and the 40 Under 40 Awards programs. He currently reports on technology and business trends and develops conference programs.

In addition to his work as a journalist, Bill supports efforts to expand and improve educational opportunities in the manufacturing sectors, including 10 years on the Print & Graphics Scholarship Foundation; six years with the U.S. WoodLinks; and currently on the Woodwork Career Alliance Education Committee. He is also supports the Greater West Town Training Partnership Woodworking Program, which has trained more than 950 adults for industrial wood manufacturing careers. 

Bill volunteers for Foinse Research Station, a biological field station staddling the border of Ireland and Northern Ireland, one of more than 200 members of the Organization of Biological Field Stations.