1. Tech charge
2. Build training and mentoring programs
3. Offer salespeople incentives
4. Embrace the way millennials work
Kevin McGirl is president of sales-i, a sales performance software that supports smarter selling to distributors and wholesalers by integrating transactional, ERP data with customer data, to give a full picture of what’s going on with customers. Unlike a traditional CRM system, sales-i gives salespeople easy-to-understand, actionable insights so that they can ensure that every customer interaction is both personal and profitable. Clients include building and remodeling materials dealer Amerhart; C.H. Hanson, a Chicago-based tools dealer; Howarth Lumber; and office furniture dealer DBI Business Interiors.
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