AWFS Fair seeks Visionary new product award entries
SCM North America's Maestro Smartech, a 2019 finalist.

ANAHEIM, Calif. -- Association of Woodworking & Furnishings Suppliers is seeking entries from its 2021 exhibitors for the AWFS Fair Visionary New Product Awards and Showcase.

Entries will be featured at the AWFS Fair in Las Vegas, July 20-23, 2021.

Brian Joyce, Blum’s vice president of sales and AWFS Trade Show Chair, said, “This year, the fair will see an expanded emphasis on new products. Since all trade shows were forced to cancel or postpone their events toward the end of the first quarter of 2020, people really want to see these new products in addition to what else they may have missed during this timeframe, all the while being able to reconnect face-to-face once again.” 
The categories will once again include: Industry 4.0; Machinery over $50,000; Machinery under $50,000; Power Tools; Hardware; Components; Tooling; Software; and Raw Materials. 

All entries must be received by June 1 and must be submitted through the designated Visionary New Product website at

As in 2019, an Industry 4.0 Showcase will also be featured and both the Visionary and Industry 4.0 Showcases will take center stage in the new West Hall of the Las Vegas Convention Center.

Exhibitors wishing to enter their products in the 4.0 Showcase may apply via the same website  Consult this website and the AWFS Fair marketing manual for complete rules and instructions.


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Karl Forth

Karl D. Forth is online editor for CCI Media. He also writes news and feature stories in FDMC Magazine, in addition to newsletters and custom publishing projects. He is also involved in event organization, and compiles the annual FDM 300 list of industry leaders. He can be reached at [email protected].