Responding to a significant market shift away from cool, sterile interiors, Egger North America has announced a major refresh of its decorative collection, set to launch in February 2026.

The launch, which includes 12 new decors and a completely restructured PerfectSense (premium matte) portfolio, is rooted in consumer trends favoring warmth, personality, and natural connection.

“I think it’s kind of a direct correlation with COVID, where we were kind of shut out from the world,” said Crystal Morris, product and decor manager for Egger North America. 

There is also a craving for more experiences, she noted. “People want to show their personality more. We’re getting more expressive in terms of colors.”

This move toward expression signals a departure from the long-dominant palettes of gray and bright white.

“Beige is the new white,” Morris said, noting that while white remains a top seller, especially in the closet industry, interior design is embracing warmer, more complex neutrals.

“For a long time, I feel like we’ve been in this sort of design era where everything is either white, black, or gray. It’s very safe,” Morris said. “Whereas now we’re getting more expressive.”

Egger’s refresh will introduce four new solid colors to build out this narrative:

Soft Beige and Caramel Beige: These two decors are designed to give architects and designers a sophisticated palette to create the subtle, monochromatic combinations that are trending. “When we look at color combinations, especially with woodgrains, it works very nice in combination... a little bit more subtle,” Morris noted.

Cassis: This muted plum, or aubergine color reflects a broader trend toward earthy jewel tones. It is designed to create unique, on-trend combinations with greens and woodgrains.

Stone Green: Moving away from lighter sage, this deeper jade color meets a growing demand seen across multiple industries. “Green is really an embraced color that’s used widely in multiple industries, whether it be healthcare, kitchen, bath, [or] closets,” Morris said, adding that Behr’s Color of the Year for 2026 is a similar jade green.

Italian influence and realistic textures

The collection update also expands on Egger’s popular woodgrain reproductions. This includes two new colors for its successful, hyper-realistic Casella Oak line, which features an embossed-in-register (EIR) texture.

A key theme for the new launch is “Italian Influence.” According to Morris, this update is for designers and consumers who seek a sophisticated mix of traditional American designs, like oaks with cathedrals, and the linear, exotic, and luxury feel of Italian-style woods.

“There’s a sense of luxury that is associated with the name of Italian design,” she noted.

The launch will also introduce the ST17 texture, a matte, “all-over pore” woodgrain finish that replicates the feel of a matte, oiled veneer. This less-glossy, anti-fingerprint surface will be available in four new colors:

Graphite Sheffield Acacia: This color fills a perceived gap in the collection for a darker woodgrain.

Brighton Chestnut: A linear, medium wood tone ideal for Scandinavian or Japandi designs.

Light Natural Rovato Oak: A design with more rustic elements, including predominant cathedrals and florets.

Natural Dimaro Walnut: A linear, wavy tulip wood design with an on-trend “beigey, taupe, mushroom color” that moves away from gray.

Beyond color and design, the 2026 launch includes significant technical updates aimed directly at fabricators, woodworkers, and architects.

The most notable change is the shift in its premium PerfectSense portfolio. It will move from a one-sided MDF (medium-density fiberboard) product to a two-sided TFL (thermally fused laminate) on a particleboard core.

“We’re really paying attention to what the market is asking for,” Morris stressed. “Most everybody can use two-sided, but not everybody can use a one-sided... they’re having to use more resources by putting two boards side-by-side, to have it like in a closet.”

This move is threefold: 

• Fabricator demand: It makes fabrication for closets, vertical partitions, and doors more efficient and cost-effective. 

• Sustainability: Particleboard is a recyclable material, and aligns with Egger’s sustainability goals. 

• Future-proofing: The particleboard substrate is manufactured at the Lexington plant, whereas the MDF was imported. This aligns the product with its domestic manufacturing footprint and opens the door for potential future investment in a North American lacquering facility.

The new two-sided PerfectSense portfolio will be stocked in nine colors, including four additions: Stone Green, Deep Blue, Havanna Grey, and Dark Berry.

In another market-driven move, Egger is shifting its standard edgebanding offering from 0.8mm ABS to 1mm PVC. This move is based on feedback from fabricators who say they prefer the ease of use and flexibility of PVC on their machinery, Morris noted.

Sustainability and the Lexington hub

These product decisions have been developed and guided by the team at Egger’s North American headquarters and design center in Lexington, North Carolina. The $500 million facility, which opened in 2020, manufactures the particleboard used in its TFL products.

Scott Kaminski, head of marketing for Egger North America, stressed that sustainability is a core value, not an afterthought. The Lexington plant takes in post-consumer recycled wood, such as pallets and old furniture, as well as sawdust and chips from nearby mills. (Learn more about Egger’s recycling process and Timberpak facility in the November 2025 issue of FDMC.)

“It keeps all of it... out of a landfill,” Kaminski said. “We actually have a lot of mills…that are nearby. So, we take all of their material... and that’s actually what we use to turn into our particleboard product.” 

This commitment has culminated in Egger North America achieving Forest Stewardship Council (FSC) Mixed Credit certification this year.

“It’s become kind of the table stakes,” Kaminski said, explaining that major national brands like Starbucks, McDonald’s, and Disney require FSC certification for their building specifications. The new certification, along with new ULEF (ultra-low emitting formaldehyde) and Flamex (fire-rated) options, positions Egger to be specified in a wider range of commercial, hospitality, and healthcare projects, he added.

The February 2026 product launch acts as a “midpoint refresh” for Egger’s collection, which runs on a four-year cycle.

“When we get to 2028, then everything will kind of be thrown out on the table and evaluated,” Kaminski said. For now, he added, the focus is on delivering the warmth, texture, and technical solutions the market is demanding.

Learn more at egger.com.