Designers: Tweets are back in Google search
February 5, 2016 | 8:33 pm UTC

We hope spring is just around the corner and we can hear birds tweeting.

In the meantime, there’s another “tweeting” that’s now even more important to your business growth and lead development.

I’m Denise Butchko and I’m a non-twitter-aholic.

Or I’m a recovering non tweeter.

Why is that?

It’s not because I’ve got so much time on my hands and just “do” social media all the time.

It’s because Google and Twitter realized they need each other. And them needing each other helps me brand my business.

Google needs the volume of relevant content coming from millions of tweets every day. Twitter needs Google to incorporate this content into their search for even more reach.

 For me (and for you) that translates to better ranking in Google search.

It’s a recent deal between Google and Twitter. Well, technically is a “re-engagement” deal. Twitter and Google shared data through mid 2011. Then that agreement expired. It’s just been recently renewed and that means your attention to Twitter should be renewed.

So as your eyes are rolling and you’re sticking your finger down your throat, let me share that I have not been the best Twitter advocate or participant. I created a profile in 2009 but have only participated in an MVP sort of way (with MVP standing for Minimum Viable Product).

But now there are real SEO benefits on top of the relationship building and sharing, so I’m refocusing and want to share the benefits of why you should be too.

I look forward to interacting with you on the Twitter platform (

And if you’d like to get more social media and marketing tips - here’s how you can do that too -


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About the author
Denise Butchko

Denise Butchko is a design and marketing expert who teaches these concepts with the intention of helping people grow their businesses (particularly those in the design/build industries). She’s been a contributor to Closets magazine since 2003 and is a judge for the closet industries “Top Shelf” Design Competition. She's also a member of the first graduating class of Registered Storage Designers. Her design work has been featured in national publications like “Better Homes & Gardens” and The Chicago Tribune and she works with some of the top interior design firms in the country. She’s helped cabinet companies launch closet product lines and trained sales professionals in both design and marketing, including ways to leverage social media and design to increase opportunities and brand themselves as the “go to expert”. If you want to have fun while you learn and bring your “A” game to your business, Denise is the one to partner with to make that happen. You can find her at or at the above links.