RALEIGH, N.C. – Industry advancements, standard refinements and long-term growth strategies were among the key topics discussed at the North American Laminate Flooring Association's recent spring meeting in Raleigh, North Carolina.

The meeting was attended by representatives from leading laminate flooring producers, including: Mohawk Industries, Cali Floors, Swiss Krono, Mannington, Shaw Industries, Classen, Kronospan, DMX Membranes Limited, Floor & Décor, Framerica, Pak-Lite (PLI), MP Global Products, SELIT North America Inc., Arauco, Versatrim LLC, TORLYS Inc., Zamma, and NC State University. 

During the Board of Directors’ strategy session, NALFA outlined a five-year plan focused on expanding industry engagement, strengthening certification programs, and broadening the association’s influence. Discussions highlighted the need for enhanced marketing efforts to educate consumers and retailers on laminate’s advantages, increased collaboration with retailers to drive adoption of NALFA-certified products, and a more active role in industry advocacy, sustainability, and performance standards. The board also examined opportunities to refine laminate performance benchmarks, ensuring NALFA-certified products continue setting the highest standards for quality and reliability.

NALFA’s Technical, Marketing, Underlayment, and Molding committees discussed key initiatives to advance industry testing methods, market outreach, and product standardization. Each committee continues to work on strategies that will further laminate flooring’s reputation for durability, sustainability, and high performance.

A key highlight of the meeting was the election of new leadership. Tom Wright, vice president of Product Management & Innovation at Mohawk Industries, was elected as NALFA’s new president. Alex Brodkin, vice president, Product & Sourcing at Cali Floors, will serve as vice president and treasurer, while Willis Devore, Quality Assurance and Development manager at Swiss Krono, will serve as secretary. The association also recognized Barbara June for her dedicated service as outgoing president.

NALFA's fall meeting is scheduled for Oct. 14-16 in Philadelphia. For information on NALFA membership, certification programs, industry standards, and upcoming events, visit nalfa.com. 

Headquartered in Washington, DC, NALFA (North American Laminate Flooring Association) is the leading authority on laminate flooring standards and certification in North America. Committed to advancing the industry through education, testing, and advocacy, NALFA ensures that laminate products meet the highest performance and sustainability standards.