The Milan Furniture Fair will be held April 9-14 in Milan, Italy. According to show organizers, the event will have over 205,000 m2 of net space and more than 2,350 exhibitors.
Five fair events, plus a completely new exhibition format, will be held contemporaneously at the Rho Fiera Milano fairgrounds.
In a bid to respond to changes in society and in the furnishing and design market, the Milan Furniture Fair announced two fundamental changes to its format. The biennial Euroluce and Workplace3.0 exhibitions take place every odd year and return to Rho Fiera Milano in 2019; the latter will feature a new, widespread and crosscutting exhibition format, geared to illustrate the evolution of the concept of the workspace -- a hybrid space in which duty and pleasure, professional and personal go hand in hand, organizers say. Exhibiting companies will highlight the social transformation of the workspace into a flexible, permeable and dynamic space, for professional interaction and engagement with other day-to-day activities.
The 2019 event, featuring the theme ingenuity, will also incorporate the city’s celebration of artist Leonardo da Vinci.
“…the Salone is introducing a new word. That word is ‘ingenuity,’ in other words intelligence as the trigger of creativity, the meaning of talent, and the ingenious ability to create and think. All gifts that our companies possess, that our designers develop and that stem from our roots, and a word that constitutes an invitation to keep looking forward, not to rest on our laurels, to believe that everything can always be reinvented and rediscovered with fresh eyes that look to the future. ‘Ingenuity’ also pays homage to Leonardo, in the year of the 500th anniversary of his death, the Master of all creatives, the forerunner of the relationship between creative and entrepreneur, a man of progress, of the future and of the present, who came to Milan for the very purpose of developing his relationship with the form of creating,” says Claudio Luti, President of the Salone del Mobile.
For more information, visit salonemilano.it/en.
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