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Learn the "Rules of Lighting" at the 2018 Cabinets & Closets Conference
By Michaelle Bradford
loox_led_lighting.jpg
Michael Stubblefield, Western Division Lighting Business Manager at Tresco Lighting.
PASADENA, Calif. - Technological advances have made incorporating LED lighting under cabinets and shelving a must with home owners, offering an opportunity to spice up areas of the closet, office or kitchen.
 
As the demand for lighting options increases, it's important for closet and remodeling companies to understand how to properly install the fixtures. And the 2018 Cabinets & Closets Conference, to be held March 27-29 at the Pasadena Convention Center, will offer attendees an opportunity to learn the latest on LED lighting as well as installation.
 
"Rules of Lighting - Everything you need to know about how to incorporate lighting into design projects as well as key tips on installation" will be presented by Michael Stubblefield, Western Division Lighting Business Manager at Tresco Lighting.
 
Stubblefield, an industry veteran, says he has spent over 45 years in the cabinet, closet, and woodworking industry.
 
"I worked my way through college working in the kitchen planning department at Sears selling kitchen cabinets, have had my own cabinet shop for a number years, and was plant manager for Killion Industries in Vista, California, a manufacturer of grocery checkout stands," he says. "I spent 22 years at Hafele America Co as a salesman, sales manager, and Branch Manager of their Los Angeles facility. I have worked at Rev-A-Shelf for the past 9 years first as Western Division Closet Business Manager and now as Western Division Lighting Business Manager for Tresco Lighting a Rev-A-Shelf company."
 
His extensive history and experience will offer Closet track attendees a chance learn everything they need to know about the rules of lighting in design projects. Register now.

2018 Closets track schedule:

9:10

Panel:  Designer Dialogue -- Senior designers from top firms across the country share their perspectives on how to balance the art of design versus the business of design.  Wendy Scott, Direct Cabinet Sales, US LBM, Closet Division; Joyce Hardison, Closet Crafters/Native Oak Cabinets; Sue Tinker, Closet Works; Moderator: Denise Butchko, DeniseButchko.com

10:05

Rules of Lighting - Everything you need to know about how to incorporate lighting into design projects as well as key tips on installation. Michael Stubblefield, Tresco Lighting

11:00

Panel: Drive Sales with Digital Marketing - Leverage your brand with effective content and social media marketing strategies and web sitedesign. 

David Biggs, Woodworking Network; Mike Foti, Innovate Home Org; and Denise Butchko,DeniseButchko.com

*ACSP Closet Certification Level 1 candidates will adjourn to a refresher course and testing immediately following lunch. Applies only to Level 1 Certification. Requires advance application. Learn more>>

Noon

PEER-TO-PEER LUNCH

 

1:10

Manufacturing versus Outsourcing - Build it or Buy it? Learn the ins and outs of manufacturing versus outsourcing in a lively discussion with two industry vets. Mike Carson, Inspired Closets and Eric Marshall, Modern Closets & Garage and in DEA Kitchen Remodeling 

2:05

Panel: New Product Innovation - Q&A with a panel of entrepreneurs on how to expand business opportunities and develop ideas for new products. Plus, a discussion of design and manufacturing challenges, filing patents and much more.Jack Z. DeLorean, AttiClosets, DeLorean, LLC; Lee Goldsticker, Lazy Lee  Moderator: Michaelle Bradford, Editor Closets & Organized Storage magazine

3:00 - 6:00

Plant Tour -- Semihandmade
 
For more information, visit www.cabinetsandclosetsexpo.com.
 
 
 
 
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About the author
Michaelle Bradford | Editor

Michaelle Bradford, CCI Media, is Editor of Closets & Organized Storage magazine and Woodworking Network editor. She has more than 20 years of experience covering the woodworking and design industry, including visits to custom cabinet shops, closet firms and design studios throughout North America. As Editor of Closets & Organized Storage magazine under the Woodworking Network brand, Michaelle’s responsibilities include writing, editing, and coordinating editorial content as well as managing annual design competitions like the Top Shelf Design Awards. She is also a contributor to FDMC and other Woodworking Network online and print media owned by CCI Media.

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