ANAHEIM, Calif. -- Association of Woodworking Furnishings & Woodworking Suppliers announced their newest 2021 show feature, the inaugural Tool Tour at AWFS Fair in Las Vegas July 20-23. The Tool Tour was requested by AWFS Fair attendees and will feature manufacturers and suppliers of hand and power tools and small equipment, essential product categories for all woodworking manufacturers.
Brian Joyce, vice president of sales, Blum, said, “Although technology and advanced equipment is a key focal point of the AWFS Fair, we have had many of our attendees request to see an expanded emphasis on power tool and small equipment manufacturers. These products are used daily, by nearly every shop in our industry. We believe the Tool Tour is a great way to highlight these products, especially the industry’s newest offerings, while also adding a fun element for exhibitors and buyers alike.”
All participating exhibiting booths will act as tour stops. Attendees will be encouraged to visit these stops throughout the show, through the AWFS Fair app. After completing the tour, attendees will receive a commemorative, concert-style tour shirt, featuring the 2021 Tool Tour logo.
AWFS Fair will implement a specific and comprehensive targeted marketing campaign in order to inform and encourage buyers to attend the event.
Exhibitors interested in having their booth included as one of the 2021 Tour stops may do so by visiting the AWFS Fair website or contacting Amy Bartz, director of sales, at [email protected] or (323) 215-0302 to participate.
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