Well, I finally did it.
After endless comments from customers about not being able to find the shop and a recent encounter with a customer that went quite poorly due to the lack of signage, I broke down and decided to make some directional signs for the shop. We have a sign on our door, but it is hidden from the street and doesn't do much except to confirm that you are indeed in the right place just before you enter the shop. Everyone finds the building without a problem, but we need to help them find the door.
First, let me address why this took so long. All of our work has always been word of mouth. I built the business slowly, starting by working from my home shop, so I never really needed a sign. I usually visited customers at their house and very few visited the shop. As the business has grown, more customers find us on their own, and I would rather them not be mad at me before they get to the shop (or don't get to the shop as the case may be).
In St. Charles, any directional signs 2 square feet and under, do not require a sign permit, so I am making that the size limit for my signs. Hopefully, that way I can put up the signs at multiple entrances without causing any problems.
I decided to use the CNC router to make the signs and mix in a little artwork in the design and construction, which is the perfect mix for me. Plus, I used some salvaged wood for the project, which makes me feel even that much better about it. The boards came from a set of bleachers I salvaged from an old gym. Most of them were straight-grained Douglas fir with a clear coat on them. Those boards were super nice and didn't stay around the shop long. The boards I used for the signs were some replacement boards made from southern yellow pine, which were painted and were never going to be purchased in the shop, so they were the perfect pick for this job.
I still have a few signs to finish up, but click the link below to see how the first one was made:
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