The Wood Products Manufacturers Association is launching a new brand that more clearly reflects on the products and services that members are focusing on.
The new look represents openness to new ideas from the next generation of woodworkers and reflects more on the members they serve. As the WPMA focuses on all facets of the secondary wood industry, it was felt that the new brand should accentuate the work members are doing.
The association has also re-branded their website to increase inquiries from potential customers for products that members are able to produce.
According to Philip Bibeau, executive director. "By streamlining and modernizing the process it was felt that it would be much easier for buyers to find potential suppliers."
WPMA provides programs and services to help manufacturers compete in a global economy. They provide members with information resources and services, and take a personal interest in member companies business. See http://www.wpma.org.
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