Samsung has partnered the country's largest furniture band, Ashley Furniture, to expand its SmartThings IoT platform across a range of furniture products. The company said it will open the two companies’ flagship store Samsung SmartThings Home at Ashley on October 19 near Nashville, Tennessee. Samsung plans to open two more Samsung SmartThings Home at Ashley stores by the end of this year.

The store will offer a smart home experience integrating furniture with Samsung's smart appliances and devices. It will feature more than 200 functional connected devices from Samsung and SmartThings-compatible brands like Philips Hue lighting, Nanoleaf lighting, Eve roller shades, Kasa smart home products and Aqara curtain drivers.

Customers will be able to purchase both furniture and Samsung products at the store. Samsung plans to unveil new TVs equipped with SmartThings Hubs, which support Matter, the global smart home connectivity standard. Through Matter, Samsung said it has integrated products from its partners such as Kohler, IKEA and Ashley into the SmartThings ecosystem.

Samsung launched its latest SmartThings service called Interactive Home, which allows users to monitor and control their home at a glance through the SmartThings app. The company said the app’s AI analyses the user's appliance and furniture usage patterns and gives an alert.