LAC-MÉGANTIC, Quebec — The board of directors of Tafisa Canada has named Gino Lévesque as the company’s future Chief Executive Officer.

Lévesque will join the organization on Jan. 20. He will succeed Louis Brassard as of March 1, 2025. Brassard will work closely with Lévesque to ensure a smooth transfer of responsibilities and transition. Brassard, who has served as CEO since 2003, will subsequently act as special advisor and a member of the board of directors. He will work primarily on special projects for the company.

Lévesque graduated as an automation engineer from ÉTS Montréal. He holds an MBA in Production and Operations Management and is a graduate of the General Management Program at Harvard Business School.

He has 35 years of experience in manufacturing environments such as the pulp and paper industry, steel, aluminum and mining sectors, where he has held senior management positions. Since 2019, he has been senior vice-president, Containerboard and Packaging, within the Kruger Packaging group, where he was responsible for sales and operations for all sites.

The company said that Lévesque has built a reputation as a “multidimensional and energetic leader, expert in driving results, who places people at the center of the decision-making process.”

“We are confident that Mr. Lévesque’s expertise, leadership, and vision will extend Tafisa Canada’s remarkable track record into its next phase of growth. His broad experience across multiple industries and his commitment to fostering a culture of innovation will be key in advancing the company’s objectives” said Miguel Gil Mata, CEO of Sonae Capital Industrials and board member of Tafisa Canada.