Speakers with strategic tools to power your business will be the focal point of Wood Pro Expo Lancaster, Oct. 24-25 at the Spooky Nook Sports Complex in Lancaster, Pennsylvania. This premier event, uniquely positioned as the only professional woodworking show for the fall, is for businesses aiming to capitalize on the strong industry momentum showcased at the International Woodworking Fair.

One of the event’s key attractions is a comprehensive two-day educational session aimed at driving business efficiency and profitability. Learn how to create a strategic plan for machine replacement in your business from Ken Johnson, a manufacturing process engineer with 33 years of experience. His career has been dedicated to root-cause analysis and implementing corrective actions to eliminate the recurrence of issues and defects, using defect reduction to lower manufacturing costs and increase capacity. 

In “Machine Replacement Prioritization,” Johnson will share insights from his experience overseeing maintenance departments, where he developed a risk calculation system to prioritize machine replacements effectively. This system enabled him to create a meaningful budget and timeline for equipment upgrades. He will also share insights from his upcoming book.

Will Sampson’s “Pricing Strategies” program is one of the most sought-after sessions, reflecting its vital importance to business operations. This free keynote session will offer detailed strategies on pricing custom woodworking and setting prices that accurately reflect the work, costs, and market while ensuring good profit. This session is particularly relevant in a market where pricing can be a key differentiator and driver of profitability. 

Another highlight is a presentation by renowned furniture designer Matt Buell. Known for his innovative designs and unmatched craftsmanship, Buell will share his insights on design trends and the future of the woodworking industry. His talk will inspire and provide a visionary perspective on the industry as he shares his story of how he scaled his business.

Also a must for attendees, Kenn Busch’s “Introduction to Decorative Surfaces” will provide insights into emerging trends and materials that can differentiate a business’ product offerings in a crowded market. 

The expo also includes a session that counts toward continuing education units (CEUs), providing an essential resource for professionals looking to maintain their industry certifications. This element of the event underscores its commitment to fostering professional growth and adherence to industry standards.

Visit woodproexpolancaster.com for more information and to register.