Dura Supreme named a 'Best of Houzz' winner for 11th year in a row

Houzz Inc., a leading platform for home remodeling and design, awarded Dura Supreme Cabinetry its “Best Of Houzz” ranking for the 11th year in a row.

This year, Dura Supreme Cabinetry, a manufacturer of semi-custom and custom cabinetry, was chosen by the millions of homeowners that comprise the Houzz community from among more than 3 million active home building, remodeling, and design industry professional profiles. Only the top 3% of pro profiles are recognized with a “Best of Houzz” badge. Dura Supreme Cabinetry received “Best of” in both “Customer Service” and “Design” accompanied by Houzz’s even more exclusive “Recommended” and “Influencer” awards. 

The Best Of Houzz is a homeowner-to-homeowner guide to the most outstanding professionals across the globe. It is awarded annually in three main categories: Customer Service, Design, and Photography.

Customer Service honors are based on several factors, including a pro’s overall rating on Houzz and client reviews submitted in the previous calendar year.

Design awards honor professionals whose work was the most popular among the Houzz community.

Architecture and interior design photographers whose images were most popular are recognized with the Photography award.

Dura Supreme was also recognized with the elite “Recommended” and “Influencer” badge awards. The “Recommended” badge is awarded periodically to only the top-rated Houzz professionals who’ve received a substantial amount of glowing reviews for multiple years in a row. The “Influencer” badge is given to the professionals whose advice and knowledgeable posts are the most appreciated by the Houzz community.

All “Best Of Houzz” badges will appear on winners’ profiles as a sign of their commitment to excellence. These badges help more than 65 million homeowners and design enthusiasts on Houzz to identify top-rated home professionals and brands across the U.S. and the world.

“We launched the Best of Houzz awards program 11 years ago to highlight the work of the most talented and customer-focused professionals in our industry,” said Liza Hausman, vice president of industry marketing for Houzz. “When homeowners come to Houzz to find professionals to complete their projects, the Best of Houzz badges offer a marker of credibility, supporting their decision to move forward. We are extremely proud of this year’s winners, many of whom have won multiple times like Dura Supreme Cabinetry, and we’re pleased to give them this recognition and a platform on which to showcase their expertise.”

According to Karen Wistrom, ASID, NCIDQ, CMG, VP of Marketing for Dura Supreme Cabinetry, “Houzz is an outstanding resource for our designers and homeowners alike. It allows design professionals to showcase their work with stunning images and provides homeowners with ideas, which can be saved and shared in the form of ‘idea books’, and provides access to the professionals that can get the project done for them.”

Houzz showcased Dura Supreme’s professional page in their published book multiple times, “The Brand Book” as an excellent example to other Houzz professionals. The Brand Book, published in 2016, states, “Dura Supreme Cabinetry has embraced the role of an expert in the Houzz Community.” It goes on to state, “They’re offering to be of service to others, they’re building brand awareness and goodwill.”


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Larry Adams | Editor

Larry Adams is a Chicago-based writer and editor who writes about how things get done. A former wire service and community newspaper reporter, Larry is an award-winning writer with more than three decades of experience. In addition to writing about woodworking, he has covered science, metrology, metalworking, industrial design, quality control, imaging, Swiss and micromanufacturing . He was previously a Tabbie Award winner for his coverage of nano-based coatings technology for the automotive industry. Larry volunteers for the historic preservation group, the Kalo Foundation/Ianelli Studios, and the science-based group, Chicago Council on Science and Technology (C2ST).