The home’s footprint is expanding, and the outdoors is now prime real estate. Professionals in design and organization have a unique opportunity to capitalize on this burgeoning market and redefine outdoor living.
Homeowners want to connect the indoors with the outdoors. They also want functional spaces for entertaining, relaxation, and a deeper connection with nature. This shift presents an opportunity for closet companies, designers, builders, and architects to collaborate and create outdoor areas that are as stylish, functional, and organized as the interiors.
Several key trends are driving the outdoor living market.
The “California Room” concept, featuring covered outdoor spaces, is gaining popularity for its versatility and protection from the elements. And four-season rooms, equipped with amenities like fireplaces and climate control, allow for year-round enjoyment of outdoor areas.
As with interior spaces, outdoor areas are organized into zones for dining, lounging, and hobbies. The demand for organized outdoor spaces is increasing, with built-in storage and weather-resistant solutions becoming more essential for maintaining a clutter-free and beautifully designed space.
To capitalize on the outdoor living trend, businesses could potentially expand their offerings to include outdoor design and organization, collaborating with industry partners to provide comprehensive solutions. Staying informed about the latest trends in outdoor design, materials, and technology through continuous learning and industry events such as the Builders Show and the Kitchen & Bath Industry Show is also important.
The outdoors is no longer just an extension of the home; it’s becoming part of the living experience, and closet and home storage designers can play a role in shaping these spaces, too.
Have something to say? Share your thoughts with us in the comments below.