Northway Industries, a leader in contract manufacturing for the furniture and wood-related industries, has named Deborah Beccasio as its new director of sales.  She succeeds Elwyn Peachey, who was named company president in January.

The company was ranked #284 on the FDMC 300 ranking of the top woodworking industry companies in North America with an estimated $12 million in 2022 sales.

Beccasio has had a long tenure in the contract furniture industry in the corporate, healthcare, and education markets. She began as an interior designer and soon transitioned into a top sales leader, selling Herman Miller, Steelcase, Allsteel, and HON.

With more than 25 years in the industry, the company says that Beccasio's innovative leadership and knowledge of the industry will lead Northway's growth initiatives. Beccasio will be responsible for sales growth and expansion into new markets.

"I am excited to be part of the Northway family," she said. "Northway has a stellar reputation for quality products and customer service.  For a company with a rich history it also has a commitment to state of the art technology.  I am looking forward to meeting our customers and growing our business, starting with the introduction of our new laser edgebanding capabilities."

Beccasio focuses on building quality, long-lasting relationships with her team, customers, prospective customers, and strategic alliances. 

Elwyn Peachey, company president said, “I am thrilled to welcome Deborah (Beccasio) to our team. Her extensive industry experience and customer focused approach is a good fit and will surely enhance the customer experience here at Northway.”