Investment firm acquires iconic home décor company, Jonathan Adler

A Jonathan Adler-designed room. Jonathan Adler, the iconic home décor + lifestyle brand, acquired by Consortium Brand Partners.

Photo By BusinessWire

NEW YORK — Consortium Brand Partners, an investment firm, has acquired Jonathan Adler, an iconic home décor, furniture, and lifestyle company renowned for its bold, modern aesthetic, and creative design sensibility.

CBP, through a strategic partnership with American Exchange Group, a leader in fashion accessory, design, manufacturing, and distribution, together, closed the transaction on December 23, 2024.

The self-titled company, founded three decades ago by the designer, is known for an "innovative approach to décor, furniture, table-top, decorative accessories, lighting, full-scale residential and hospitality design," the firm said in a statement. 

“We are thrilled to welcome Jonathan Adler to the CBP family,” said Jonathan Greller, president & co-founder of Consortium Brand Partners. “Jonathan Adler’s exceptional talent and vision have made the brand a beloved leader in home design for decades. This acquisition not only expands our offerings in the home décor space but also enhances our ability to create compelling and timeless brand experiences that resonate with consumers across multiple lifestyle categories in a fun and beautiful way.”

President & CEO of American Exchange Group, Alen Mamrout, added, “Partnering with CBP on this acquisition allows us to combine our expertise in manufacturing and distribution with their strength in strategic investments and brand-building. Together, we are committed to elevating the Jonathan Adler brand to even greater heights, expanding its global reach and product offerings.”

The acquisition of Jonathan Adler is CBP’s third acquisition in 18 months, following strategic investments in other high-growth, lifestyle-driven companies, including Draper James and Outdoor Voices. Both brands, with their strong emotional connection to consumers and distinctive design aesthetics, reinforce CBP’s commitment to building and nurturing brands that inspire and elevate everyday life.

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Larry Adams is a Chicago-based writer and editor who writes about how things get done. A former wire service and community newspaper reporter, Larry is an award-winning writer with more than three decades of experience. In addition to writing about woodworking, he has covered science, metrology, metalworking, industrial design, quality control, imaging, Swiss and micromanufacturing . He was previously a Tabbie Award winner for his coverage of nano-based coatings technology for the automotive industry. Larry volunteers for the historic preservation group, the Kalo Foundation/Ianelli Studios, and the science-based group, Chicago Council on Science and Technology (C2ST).