One Man's Trash Is Another's Furniture
One Goal: To Be the Best in Business

One Man's Trash Is Another's FurnitureI’ve come to the conclusion that people will buy anything as long as it’s marketed right. Using some of today’s top buzzwords — “recyclable” and “FSC certified virgin fiber” — a New Haven, CT-based company is making a nice profit selling cardboard furniture targeted to college students and those on a limited budget.

Chairigami touts its furniture for "the urban nomad." Granted, I may be biased, but $70 for a cardboard chair seems a bit excessive for a nomad or student – even if it is made from a three-ply corrugated board. The company describes the piece as “simple and elegant” and boasts of its versatility as “it also conveniently becomes a stacking shelf. “

One Man's Trash Is Another's FurnitureFor $80, you can purchase the recyclable chairigami desk, designed “for the lean start-up or for the closet graffiti artist.” There’s also a standing desk model for $100.

The company calls its products “temporary yet durable,” but you be the judge. While I give chairigami a lot of credit for its inventiveness/ingenuity, give me a wood/wood-composite panel product any time.

Read more of Karen's blogs.

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