LaJobi introduces Harrington Collection for Babi Italia
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LaJobi introduces Harrington Collection for Babi ItaliaCranbury, NJ -- LaJobi Inc., a designer, manufacturer and distributor of leading brands of infant furniture, today introduced a new furniture line for their Babi Italia brand, the Harrington Collection.

Like treasured furniture passed down through the generations, the carved detailing and turned posts of the Harrington Collection are reminiscent of a simpler place and time.

This Collection features the Lifestyle Crib®, which can easily be converted to a toddler, day and full size bed. Guard rails and bed rails are sold separately.
Other pieces in the collection include a two-drawer nightstand, a five-drawer dresser and a double dresser, which can also be used as a changing surface by securing a contour pad to the back. All drawers feature a sturdy five piece drawer box construction with dovetailed joints. The Lifestyle crib and accompanying pieces are available in a mocha finish.

“A well-designed crib can set the tone for an entire nursery,” said Barbara Rogers, Director of Inspired Brands for LaJobi, makers of Babi Italia. “The rich mocha finish highlights the carved details and careful design that is so sought after for consumers looking for top quality pieces that will last long enough to pass on to their children’s children.”

Like all LaJobi manufactured collections, the Harrington Collection sets a high standard for excellence. Originally designed and carefully crafted from the finest quality materials, the Collection meets all ASTM, CPSC and JPMA standards.

The collection will be available beginning October first at Babies R Us. The collection retails for $499.99 - $599.99.

About LaJobi Inc.:

LaJobi Inc., a designer, manufacturer and distributor of leading brands of infant and juvenile furniture, is a wholly-owned subsidiary of Kid Brands, Inc., (NYSE: KID).

LaJobi is known for commitment and uncompromising dedication to top-quality workmanship, design, service and innovation. The company manufactures markets and distributes seven top brands of juvenile furniture including Bonavita, Babi Italia, Europa Baby, Nursery 101, Graco, kathy ireland Baby as well as Serta crib mattresses. LaJobi was the first to design, manufacture and introduce the Lifestyle Crib®, which was recognized as a Consumer's Digest Best Buy. LaJobi is continually recognized for industry leadership, having earned recent awards for Shipping, Service and Value from the Baby Furniture Plus Association and a Reviewers Choice Award from Buzzillions.

LaJobi products meet the rigorous standards of consumer safety certification requirements by leading organizations including the Consumer Product Safety Commission, Juvenile Products Manufacturers Association and the American Society for Testing and Materials Standards.

LaJobi products are available in thousands of retail outlets throughout North and South America and the Caribbean as well as through Internet retailers. The company is located at 257 Prospect Plains, Cranbury, New Jersey 08512. Kid Brands, Inc., which acquired LaJobi in April of 2008, is composed of 4 wholly-owned subsidiaries.

SOURCE: LaJobi Inc.

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