ATLANTA, Dec. 10, 2010 The Home Depot(R), the world's largest home improvement retailer, today announced the launch of its new online "How-To" Community http://community.homedepot.com where do-it-yourselfers can discuss home improvement projects and share their expertise with other members.
The How-To Community features a number of tenured Home Depot store associates from around the country who are ready to help consumers tackle their home repair projects. They are trained and equipped with the latest multi-media technologies so they can bring their knowledge to life in ways that savvy consumers now expect.
"Our How-To Community is a gathering place for homeowners, professional contractors, product manufacturers and weekend DIYers to swap tips and share project knowledge," said Brad Shaw, vice president of communications, The Home Depot. "In addition to the peer-to-peer support you'd expect in this type of community, we've selected and trained some of our most tenured store associates to serve as product experts on the site a couple of days each week. The other days, they are back in the store answering questions there. Our customers will find the same level of knowledge and support on this site that they receive in our stores."
Members of the Home Depot How-To Community earn rank and status among their peers by participating in the site on a regular basis and offering their expertise to other users. Visitors to http://community.homedepot.com will find discussions organized in categories including Paint, Tools and Hardware, Garden and Yard and Do-it-Yourself and Repair.
The How-To Community also features a Meet Our Experts section that spotlights the community's store associates and What's New in Our Aisles section highlights new product innovations from The Home Depot. Community members ask questions, take polls, provide tips, post comments, share images and videos. The new How-To Community can be found through the Company's website, www.homedepot.com or at http://community.homedepot.com.
The Home Depot is the world's largest home improvement specialty retailer, with 2,246 retail stores in all 50 states, the District of Columbia, Puerto Rico, U.S. Virgin Islands, Guam, 10 Canadian provinces, Mexico and China. In fiscal 2009, The Home Depot had sales of $66.2 billion and earnings from continuing operations of $2.6 billion. The Company employs more than 300,000 associates. The Home Depot's stock is traded on the New York Stock Exchange (NYSE: HD) and is included in the Dow Jones industrial average and Standard & Poor's 500 index.
SOURCE The Home Depot
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