JAMESTOWN, N.Y. Bush Furniture, a leading global manufacturer of smart furniture solutions for the home and office, announced today its return to High Point Market 2011. The furniture manufacturer will be showcasing the kathy ireland Office® by Bush Furniture line, which features home office furnishings coordinated with entertainment and storage solutions and accessories, along with new office and entertainment items and collections featured within the company's my|space®, Bush Signature and Workplace Solutions branded portfolios. At the Market, Bush will additionally unveil several new products that expand the kathy ireland Office® by Bush Furniture line among its four distinctive collections with pieces that provide a complete family work and play environment. Sample products will be on display in the Bush Industries showroom (Building IHFC, #W941), April 2-7, 2011.
"We are very excited to be back at High Point Market and showcase our latest designs," said Jim Sherbert, CEO of Bush Furniture Industries, Inc. "With the new addition of our kathy ireland Office by Bush Furniture line and our commitment to value, High Point presents us with a great opportunity to meet with retail home furnishings buyers and introduce them to the many benefits of our products."
Last year, kiWW®, the design and marketing company founded by CEO and Chief Designer, Kathy Ireland, signed an exclusive licensing agreement with Bush Furniture to develop new lines of office and home furnishing solutions. Through the partnership, the kathy ireland Office® by Bush Furniture brand was launched featuring Bush Furniture's exclusive Quick-to-Assemble™ technology complementing a comprehensive assortment of stylish, practical and high quality pieces. The collection will be distributed nationally and available at retailers across the country, as well as online, beginning this summer.
"With more than 80,000 attendees, High Point is an opportune event at which to unveil our new products, demonstrate the unique positioning our QTA solutions provide, and share with the general furnishings market the value we offer to them and their customers," added Sherbert. "In just the last year, we have made some significant changes to our product lines, so it's an exciting time for Bush to be back at High Point."
Over the past year, Bush Furniture has reorganized its living division to include five main brands: my|space® by Bush Furniture, Bush Furniture Signature, kathy ireland Office® by Bush Furniture, Office Connect and Workplace Solutions. Without sacrificing the quality the Bush brand is known for, my|space® offers a distinct line of furniture designed for those who want attractive furnishings, but may be challenged by smaller spaces and budgets. Bush Furniture Signature consists of a variety of home entertainment and home office styles at a great value for today's growing family. The kathy ireland Office® by Bush Furniture line delivers furniture with 'fashion, quality, value and safety'™, while fulfilling the needs of working people and their families. Office Connect is a configurable line for today's hard-working, high achieving professional, while Workplace Solutions offers commercial-grade furniture for open and private office settings.
About Bush Industries, Inc.
Bush Industries, Inc. is a leading manufacturer of case goods and ready-to-assemble furniture designed for office and home applications. The company operates two North American divisions – BBF and Bush Furniture – along with its Rohr division in Germany and its China operations. With a 50-year legacy built on quality, safety, reliability and durability, Bush Industries is the trusted leader in designing furnishing solutions that meet work and home needs. The company is headquartered in Jamestown, N.Y., with manufacturing and distribution facilities located in western New York, Pennsylvania, China and Germany.
SOURCE: Bush Industries Inc.
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