NEW YORK, NY – The Trump Organization, ABC Carpet & Home and Archetypal Imagery are pleased to announce a new partnership to produce a custom wood collection under the Trump Home brand. The designer collection will be available exclusively at ABC Carpet & Home, the world famous luxury floor coverings and home furnishings retailer.

The collection will include flooring, paneling and made-to-order furniture. Designs will feature oversized planks, intricate mosaics, exotic woods, and gold and silver leafing. Design consultations and installation services will also be available. The collection will debut in October 2012 as part of the successful Trump

Home collection, which includes lighting, mattresses, decorative mirrors, bath textiles and accessories, and crystal stemware, barware and giftware.

“The custom wood collection is a natural extension of the Trump Home brand given Donald Trump’s experience and extensive expertise in luxury property development”, said Cathy Hoffman Glosser,

Executive Vice President of Global Licensing for The Trump Organization. “Archetypal Imagery has unsurpassed experience in design, construction and installation and ABC Carpet & Home is the perfect showcase for our custom luxury wood collection. Their exquisite retail environments and experience with the design trade will allow us to offer the highest level of quality, attention-to-detail and service.”

Paul Chapman, Vice Chairman and President of ABC Carpet & Home is delighted to present the Trump Home custom wood collection and said, “This suite of luxurious products for floors, walls, and ceilings created by Archetypal Imagery in partnership with Donald Trump exhibits the superlative quality, beauty, and attention-to-detail associated with the Trump brand. All products in the line are proudly made in America at the ABC factory in the Bronx, and are sold exclusively at ABC Carpet & Home locations.”

Avedis Duvenjian, co-founder of Archetypal Imagery said, “This partnership is a great honor. The affiliation with Trump Home and ABC Carpet & Home allowed us to develop our finest collection yet.

We are confident that this venture will not only draw the attention of upscale design professionals worldwide, but will exceed their expectations of excellence.”


The Trump Organization encompasses global real estate development and global licensing, sales and marketing, property management, golf course development, entertainment, entertainment and product licensing, brand development as well as restaurants and event planning. The product licensing division of the company has selectively granted licenses for the manufacture and distribution of product under the

Donald J. Trump Signature Collection brand (men’s tailored clothing, dress shirts, neckwear, jewelry, accessories, small leather goods and eyewear) and the Trump Home Brand (lighting, decorative mirrors, mattresses, basic bedding, bath textiles and accessories, and crystal stemware, barware and giftware). In addition, a license has been granted for men’s fragrance. Donald J. Trump is the Chairman and President of The Trump Organization, a privately held company in New York. For more information, visit



ABC Carpet and Home offers a diverse selection of globally sourced product at the cutting edge of design, beauty and sustainability, encouraging you to create your home as an expression of your vision and values. ABC is world renowned for its multi-dimensional, inspirational retail environment that includes ABC Kitchen, an award-winning restaurant, one-of-kind furniture, vintage & antiques, indigenous artistry from global cooperatives, jewelry and apothecary, tabletop, lighting, and the largest collection of rugs and carpets in the world. ABC Carpet & Home occupies two landmark buildings in the

Flatiron district of Manhattan and has outlet locations in Delray Beach, Florida, Hackensack, New Jersey, and the Bronx, New York.


Archetypal Imagery Corporation is a New York City based company that focuses on upscale artistic woodworking and high-end remodeling. Since 1993, the company accomplished numerous prestigious flooring and remodeling projects in the United States and worldwide. Starting in 2008, the company established branches in Dubai and Moscow. Archetypal Imagery Corporation was winner of the National

Wood Floor Association’s “Best Floor of the Year” award in 2010 and 2011. Since late 2010, the company has been partnered with ABC Carpet & Home and has opened a hardwood department in ABC’s

Bronx, NY store to promote its custom woodwork, now together with this iconic retailer of exceptional carpets and furniture. For more information on Archetypal Imagery Corporation and its product lines, please visit


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