Blum's interzum Debut: New Possibilities for Mobile End Devices
May 16, 2015 | 3:20 am UTC
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Blum’s Augmented Reality App gives you, for example, a virtual experience of the diverse design possibilities of Legrabox free
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Blum now offers digital magazines to support the contemporary presentation of its high-tech fittings

Hoechst, Austria – Austrian fittings manufacturer Blum offers numerous new digital services that allow you to present design ideas with impressive ease, for example in talks with customers. In future, apps will also provide furniture fitters with important information about the assembly and adjustment of Blum fittings on site. Blum’s new services are quick, practical and digital.

Tablet PCs give you exciting new ways to present products in a digital way. Austrian fittings manufacturer Blum would like to support this latest trend and has introduced various apps, such as digital magazines and augmented reality. These apps give customers a virtual experience of product innovations, for photos of applications, videos and animations can be easily integrated into presentations and talks. You can explain the functions of fittings in an interactive manner and retrieve digital product information at the press of a button.

Blum Augmented Reality

Often you don’t have product samples in various colours to hand. No problem with the new Blum Augmented Reality App. The app, for example, allows you to present the top quality design of Legrabox free, the straight-cut box system by Blum, in three dimensions whenever you like. Potential customers can experience the numerous design possibilities in an interactive manner. In other words, the colours and materials of fronts, drawer sides and large design elements can be easily chopped and changed. This allows you to present the various combinations with impressive ease. It is also simple to demonstrate the various adjustment possibilities of Legrabox free. The Blum Augmented Reality App can be downloaded onto iPads. For more detailed information, please go to

Blum Magazines – a useful app for product presentations

Digital magazines allow you to present things in a completely different manner. Large images, animations and videos are directly available on your tablet PC. They produce emotional and appealing presentations. Not only can you retrieve technical details about the product range; you can also access information on various applications throughout the home. The Blum Magazines app comprises digital magazines about Legrabox, about the matching Ambia-Line inner dividing system and NOW also about Tip-On Blumotion, the inspiring combination of mechanical one-touch opening and soft and effortless closing. You will find more details at

Source: Blum

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