WELLESLEY, MA – Vermark International released a white paper discussing the value of product publicity as an effective budget-stretching marketing tool for today’s tough economic times.

Recession, Product Publicity and the Internet describes what product publicity is, why it is important to editors and Web hosts and why it is an effective marketing tool. The white paper was authored by Steven Stroum, founder and president of Vermark, an industrial and technical product publicity firm.

For more information, contact Stroum at (781) 237-5860 or sstroum@vermarkinternational.com.

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