NEW HOLLAND, PA — Meridian Products, a manufacturer of custom cabinet doors and components, has unveiled a new marketing strategy that emphasizes the company’s focus on creating artistic designs. To showcase this, the new logo features an illustrated Art Deco period look with two artisans hand-carving a design on an ornate door front.
We are choosing art to exemplify and differentiate our product,” said Meridian Products Sales and Marketing Manager Sparky Grace. “We have undergone significant managerial changes in the last few years and currently have a staff that exhibits the perfect balance of youthful vigor and older wisdom. I wanted our new look to be visually stimulating and to recognize and promote the artistic difference that Meridian Products brings to creating cabinet doors, drawers boxes, face frames and more.”
The logo, which is currently featured in magazines ads, will also appear on the company’s Web site when it is upgraded in the future, Grace added.
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