Hafele wins award, bundles products
Hafele brands 145.jpg
Hafele wins award, bundles productsARCHDALE, NC —

Earlier this year, Häfele America Co. received the “Best Of KBIS” award for Best Green Product, at the Kitchen & Bath Industry Show. Häfele said its award-winning product, the LOOX LED Lighting System, uses less energy, is rated for 50,000 hours of use and is especially designed for furniture and cabinetry lighting.

In recognition of the success of its brands, the Häfele announced it is bundling its products, expertise and services. Eight new product category brands were created to fall under the umbrella of the Häfele brand. The category brands include:

• Dialock:  a  transponder-technology based access control system for exterior and interior doors as well as furniture.
• epc:  for engineered products and components.
• ixconnect:  the company's furniture connector and shelf support product range. Under this umbrella are: Minifix, Rafix, Onefix, Slimfix, Tab V and Aerofix, the high-tech insert for lightweight construction.
• Lift + Turn: for flap fittings and hinges in every quality level, including Huwil flap door fittings, Metalla and Metallamat hinges and mitred hinge and Aximat.
• Loox: for internationally certified LED-lighting systems.
• Moovit: Häfele brand name for its universal full extension system for drawers and all other pull outs and furnishings.
• Officys: modern multifunctional workstations, including the product brands Ellipta, Idea, Variant and newest addition, the multitalented Variofix.
• Slido: for soft-closing sliding systems for virtually every application. Hafele says numerous other product brands such as Smuso, E-Drive, Classic V, Aluflex and Planofit were created in short order.

Posted by Karen Koenig


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