LONG BEACH, CA – The Cabinet Makers Assn. announced it will conduct a top-rated educational series geared for cabinet and woodworking business owners, officers and managers attending IWF in Atlanta. 

Starting at 6:15 p.m. on Wednesday, Aug. 20, Sean Benetin, president of the CMA, will present and moderate a live interactive discussion titled “What Works & What Doesn’t — Real world planning and problem solving for today’s Cabinet and Woodworking market.

Benetin will outline the nuts and bolts of building, maintaining and increasing the profitability of any small to mid-sized woodworking business. He will discuss nearly every facet of the business and offer real world, time-tested solutions to better understand and improve business performance. From sales and marketing to client appointments, materials and vendors, processes, installations and employees, this workshop will deliver information and concrete plans attendees can use in their business immediately. All of the material will be explained not in theory, but in a useable manner by a successful shop owner.

In addition, the CMA will provide one of its live roundtable discussions as part of this workshop. With many other CMA member shops represented in the audience, those attending this workshop will have the opportunity to see how CMA members interact to help each other learn and grow through a roundtable discussion. The informal workshop will last in room A410 until the earlier of when it is finished or 11:00 p.m. when the hall closes for the night.

The CMA is offering this workshop for free, but attendees must register in advance. As an added incentive for new and existing CMA members in attendance at IWF, the association is offering the chance to win a new Castle pocket hole machine, courtesy of Castle Inc.  For more information, or to join the CMA, visit www.cabinetmakers.org.

The workshop is limited to the first 150 registered professionals.  Those who wish to attend can register at www.cabinetmakers.org/IWF2008_CMA_Workshop.html

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