COPPELL, TX - Store fixture firm Walls+Forms is developing what may seem like unlikely sales: selling store fixtures to owners of vacant stores.
But the Coppell, Texas store fixture firm makes a good case: the generic storefront interiors dress up unsightly vacant storefronts in malls and shopping districts, making them more attractive to prospective renters, and reducing the blighted look for adjacent retailers.
"At a time when retail landlords are struggling with high vacancy rates, an innovative sales strategy utilized by some tenants is helping them fill the gaps and earn some additional rental income," says Walls + Forms.
It suggests leasing agents use the generic interior designs for pop-up stores and to subdivide larger storefronts - allowing them to lease a smaller space at a lower cost. Walls + Forms, which also produces modular meeting rooms and pre-branded store departments for national retail chains, manufactures and ships from its 180,000 square foot facility.
The reusable, temporary, modular stores fronts can be adapted to any retail space, says Walls+Forms. Versions of a 25-foot-wide store are offered in 10, 20 and 40-foot depths. "It is ideally suited for mall and leasing agents for leasing out a smaller portion of vacant area, reduces unsightly empty stores, and offers cost savings advantages such as monthly lease payment," says Walls+Forms. "It is also perfect for retailers that want to downsize and sublease part of their retail space."
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