SCOTTSDALE, AZ – New closets components from wholesale manufacturer Organizers Direct include contemporary, textured thermofused melamine designs and colors. Founder Neil Balter says it is his firm's biggest new product roll out ever.
The latest move has a European and contemporary feel, with three new wood colors and two door styles, adding an additional 4,000 SKUs for Organizers Direct. The new colors are Arctic, Concrete, and Licorice, all lightly textured (ticked) in a light, medium and dark grey and grey/brown
"The new colors represent the latest in design trends," says spokesperson Alicia Barker. They are in addition to Organizers Direct's eight existing in-home colors
Products in the new colors are created with the same thermofused melamine finish used for Organizers Direct’s other colors, "but have a more modern look and feel," Barker says.
The contemporary new styles include Shaker and Flat Panel drawers and doors. A traditional Shaker style door/drawer profile is available in all colors, including the new Arctic, Concrete and Licorice colors. The Shaker fronts are edge-banded on all sides and have a standard square, butt joint.
The new Flat Panel door/drawer style profile is similar to the current Organizers Direct Modern style but is cut and edge-banded on all sides to create a clean look with sharp 90 degree angles.
California Closets© founder Neil Balter says he formed Organizers Direct in 1995 to supply authorized dealers with comprehensive support, customer service and training as an alternative to a traditional franchise.
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