Habitat for Humanity Intl, a non-profit homebuilder based in Atlanta, GA, appeared for the third year on the BUILDER 100 list, a ranking of the nation’s largest homebuilders, compiled by BUILDER magazine.

Customers are getting over 150 emails, 30 calls, and constant interruptions. They don't have time, so they make quick decisions, or none at all. Simple concepts, easy to order programs, and clear instructions create more wood product sales.

Red oak and white oak hardwood lumber prices will remain relatively stable with red oak firming during first half of forecast window and softening in second. Chinese white oak demand will offset declines in European demand.

It takes years to build a good reputation. Make sure that at the end of a woodworking show your reputation is not being torn down with your booth. If you agree to do the show, leave enough staff behind to pack it up and handle the slower crowds

I am a strong advocate of woodworking trade shows. I think the best deals, education and new product ideas can be found at these events, especially smaller regional shows where attendees get time to talk to the exhibitors.

The key to selling your furniture against cheap imports is to educate your clients on the quality difference, highlighting construction, finish, style, durability and American wood.

Timelines are great tools for wood shops looking to close sales and keep their customers on track. By building a basic flow chart, consumers can also see how their decisions (or lack thereof) affect the final product ship date

Wood shop owners: your salesperson's email must grab the prospects' attention within 2.7 seconds or it will be deleted before even being read, so here are a few techniques to keep your emails from the Delete-A-Thon.

The buyers of our furniture, cabinets, and woodwork are using tools I would have never considered 15 years ago. If your web site, videos and testimonials are not up to date, you may lose buyers.

The word "sold" has some serious negative connotations; we all hate the idea of being sold. So I'm very serious when I say that you should stop trying to sell people. Instead, try listening.