Sweepstakes and social media are among the methods used by today’s wood products manufacturers to engage consumers and grow brand recognition.
Obtaining and retaining good employees is a key component in any successful business strategy. Also key are strategies for controlling material and labor costs, growing market share and product diversity.
More than machinery, it takes a dedicated and skilled staff to drive productivity at the required levels needed by woodworking facilities of all sizes. Today’s workers must be familiar with green and lean manufacturing and also have a mindset for quality control and project management.
Investments in technology are helping today’s woodworkers to be leaner, greener and expand their production capabilities, thereby spurring growth in their businesses. New opportunities await those companies that have the organization in place to accomplish this.
A reputation for good and reliable service can open doors to new opportunities. Quality control, fast turnaround, lean and green machining and custom craftsmanship are all key ingredients.
Here are a few examples submitted by the more than 100 companies participating in this year’s WOOD 100: Strategies for Success.
Architectural woodworkers, cabinet and closet installers, and other professionals must now have a Certified Renovator on staff to be in full compliance with the EPA’s Renovation, Repair and Painting Rule, which addresses the presence and removal of lead-based paint in pre-1978 target housing and child-occupied facilities. Enforcement of the CR requirement began Oct. 1.