ATLANTA – Finish color matching and formula records got a digital boost at IWF 2014. Sher-Wood SB Stain System, Sherwin-Williams next-generation spray and wipe stains, is the first to use a new Aurora Color System, an intuitive stainware program that stores your formula library online.

Sherwin-Williams Product Finishes announces the Sher-Wood SB Stain System, a next-generation family of spray and wipe stains. Offering fast, repeatable color matching with tight tolerances, the new system ensures batch-to-batch consistency and provides excellent clarity.

An enhanced anti-settling feature boosts the stain’s stability and color dispersion and increases its workability. Sher-Wood SB Stains are available in a full range of colors and require fewer steps to achieve darker colors.

The Sher-Wood SB Stain System will be the first product offering in Sherwin-Williams’ new Aurora Color System, an intuitive stainware program that features an expanded formula library reflecting current trends. Aurora allows customers to quickly produce their own custom stains and share those formulas across their manufacturing sites.

Finishing Systems Go Digital at IWF 2014It provides fast color matches and allows customers to create and share custom stain formulas across multiple devices including PCs, MACs and iPads. Aurora also helps customers track inventory, calculate costs and access up-to-the-minute environmental data (such as VOC and HAPs reports) on both single and multi-step (dye, wipe and clear coat) formulas. Customer data is automatically backed up and updated as new products are introduced.

Only an Internet connection is required to access the online system. Customers can quickly learn how to use Aurora through Web demos and personal training from Sherwin-Williams technical representatives.

“The Sher-Wood SB Stain System, coupled with the Aurora Color System, makes it easy for manufacturers of kitchen cabinets, furniture and wood and composite building products to achieve consistent colors through repeatable formulas,” said Laura Kelleher, vice president marketing. “We will continue to add to the Aurora system over the coming months to include our full range of products.”

Learn more about the Sher-Wood SB Stain System and the Aurora Color System at IWF Booth #3054 or visit

About the Product Finishes Division of Sherwin-Williams:

The Sherwin-Williams Co., through its Product Finishes Division, is an industrial coatings leader that delivers local finishing solutions on a global scale to OEMs and tier suppliers. Comprised of coatings professionals dedicated to providing unparalleled customer support, Sherwin-Williams brings value to the finishing process through solutions like on-site technical assistance, customized products, color and design services, and process improvement expertise. With innovative liquid and powder coating technologies to protect wood, metal and plastic, as well as finishing equipment and supplies needed for coatings application, Sherwin-Williams utilizes an infrastructure spanning six continents to provide better finishing solutions for manufacturers. For a Better Finish. Ask Sherwin-Williams.

Source: The Sherwin-Williams Co.

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