HOLLAND, Mich. -- Balanced Enterprise Solutions, parent company of machinery brands Ritter Machinery, Evans Machinery and Evans Midwest announced the company is changing the name of the business to Choice Machinery Group.

Effective July 1, 2019, Choice Machinery Group is the parent organization under which the Evans Machinery, Evans Midwest and Ritter Machinery brands will be built.

Over the past six years, Balanced Enterprise Solutions has acquired two companies, a division of a third, and has also conducted business under the name, Barnett Manufacturing Co.

The change was driven by a desire to consolidate and simplify communication and transactions with customers and vendors alike.

The products offered by Balanced Enterprise Solutions have ranged from a pallet moving conveyor for expediters, to more recently, automated panel laminating lines, casegoods woodworking machinery, countertop production equipment and custom machinery solutions.

Choice Machinery Group and its brands will remain under the same ownership and will continue to focus on building heavy-duty American-made machinery, providing automation products and customer service. See http://ChoiceMachineryGroup.com.