NeoConnect digital community platform to continue through fall

NeoConnect, NeoCon's digital hub, brought the commercial design industry together throughout the month of June with virtual product launches from NeoCon exhibitors, compelling content from media and community partners, and more than 70 online programs and events. The digital hub will continue to connect the community by offering new content and resources through the fall. All of the action will take place on and NeoCon's social media platforms.

In June, NeoConnect showcased the latest introductions from NeoCon exhibitors and original content from its media and association partners. It offered unique virtual moments to connect, network, learn, and share within the industry.

According to Lisa Simonian, V-P of marketing for NeoCon, “We are so pleased with the response to NeoConnect. It was clear that our community did not want to miss the networking, learning and product launches that they have come to expect at NeoCon every June. June programming attendance was consistently high with registrants representing 30 different countries and we’ve seen tremendous traffic on our site and social media channels throughout the month.” Simonian continues, “Our community truly came together and shared resources and ideas that will help us all work, create and navigate throughout the year ahead. Our partners stepped up to the plate to offer important content as well as creative inspiration and we look forward to continuing to share their contributions with the community for the next several months—until our major focus shifts to NeoCon 2021.”

Daily webinars were hosted by innovators in their fields, including Primo Orpilla (O+A), Cheryl Durst (IIDA), Paul Makovsky (Contract Magazine), Jane Abernathy (Humanscale), and Bill Bouchey (HOK). Conversations centered around topics such as designing for a new era in the workplace, studying the 21st Century classroom, workplace amenities, new innovations in plastic reuse, and how to hone creativity in everyday life. Several programs were recorded and can be accessed through the NeoConnect hub into the fall.

In addition, NeoConnect launched "The Silver Lining," a community-driven blog series that features narratives from experts in the industry such as Ken Wilson (Perkins + Will), Susan Chung (ASID), Jennifer Busch, and Martin Lesjak (13&9). The ongoing blog series addresses compelling issues such as the impact of COVID-19 on the workplace, design in a post-pandemic world, and the power of research in design.

The NeoCon social platforms offered NeoConnect visitors a glimpse at industry leading products, NeoCon exhibitor news and insightful videos including a new Be Well series with #DesignStandsTogether.

Throughout the summer and into the fall, stay connected to as well as NeoCon’s social channels for more new products from exhibitors, fresh editorial content from media partners, and blogs, videos and more.


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About the author
Karl Forth

Karl D. Forth is online editor for CCI Media. He also writes news and feature stories in FDMC Magazine, in addition to newsletters and custom publishing projects. He is also involved in event organization, and compiles the annual FDM 300 list of industry leaders. He can be reached at [email protected].