LOGAN, Utah — Bedding and furniture specialist Malouf is expanding its portfolio with the launch this week of seven entry-priced bedroom RTA products under the Weekender line. The upholstered headboards and beds will debut at the 2020 Las Vegas Market.
“Customers want RTA furniture because it’s affordable and accessible," said Ryan Carlisle, product development manager. "We’ve put our efforts into making a line of beds and headboards that will work for many different customers and their unique style.”
Malouf's Weekender Upholstered Beds are designed with three distinct looks—the modern Beck, the elegant Wren, and the classic Hart. Each option comes in four colors with linen-like fabric and wooden accents. The beds eliminate the need for a box spring and are easy to assemble using a Phillips-head screwdriver and the included Allen key.
The Weekender Gale and Reed Upholstered Headboards feature a mid-rise height and are available in four colors to match any décor. The all-steel Weekender Miller and Taylor Metal Headboards have a matte-black finish and are designed to attach directly to the Weekender Modern Platform Frame.
“We’re really excited for these new products,” said Eric Holmstead, national sales manager. “This is a great opportunity for our accounts to reach a more price-conscious shopper. Based on the market trends, this is just the beginning for Weekender.”
Founded in 2003 by Sam and Kacie Malouf and headquartered in Logan, Utah, Malouf's products are available in more than 15,000 retail partner locations in the United States, plus an international sales force serving more than 25 countries., Malouf offers a wide range of products including: mattresses, adjustable bed bases, furniture, pillows, sheets, mattress protectors, bed frames and mattress toppers. The company acquired home furnishings producer Salt Flat earlier this year, adding furniture manufacturing capabilities of more than 500 initial SKUs across six categories: living room, dining room, bedroom, outdoor, storage and office.
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