New Lumber Liquidators Catalog Showcases Latest in Flooring Trend

TOANO, Va. - Lumber Liquidators (NYSE: LL), the largest specialty retailer of hardwood flooring in North America, has released its latest catalog with more than 70 new stunning flooring varieties. The showcase of hot new products and educational elements – including Flooring 101 sidebars and links to an interactive series of videos called "Five Steps To The Right Floor" – makes the catalog an ideal resource for a person at any stage of the flooring purchase process.

The trends that helped inspire the catalog provide a myriad of options that fit any design taste, DIY capability and budget. Popular and emerging trends reflected in its pages include hand scraped varieties, French bleed edges, wide planks and click technology.

Robert M. Lynch, President and Chief Executive Officer, commented, "As Lumber Liquidators has grown, we've developed a keen eye for trends that create our flooring mix. We constantly receive feedback from consumers at our more than 300 retail locations and balance that with staying on top of design inspirations from around the world."

Bringing more than 70 new varieties of hardwood flooring into an already dynamic selection of more than 340 choices demonstrates Lumber Liquidators' continued focus on bringing its customers high-quality products at the lowest possible prices.

The following flooring trends supplement sustained consumer demand for classic looks and are represented across hot categories of flooring including solid and engineered hardwood, bamboo, cork, laminate and vinyl.


Handscraped flooring is an increasingly popular choice due to unique qualities that charm everyone who sees it. Planks are sculpted to create a rustic, antique appeal along with an old-world feel. Its popularity is underscored by being the category most represented in the new Lumber Liquidators catalog. There are more than 20 new options, including the Virginia Mill Works Mezzo Mahogany and Bell County Hickory.

French Bleed Edges

The French bleed effect is stylish in both traditional and contemporary rooms. The beveled, sloping edges better define the width of each plank, and creates a distinct, visually unique appearance. The new catalog offers several new options in bamboo, hardwood and laminate such as Morning Star Antique Strand Handscraped Bamboo and the Virginia Mill Works Marble Palace Maple Handscraped Hardwood.

Wide Plank

Popular plank sizes are being doubled and even tripled in width up to eight inches. Preferences are often determined by the size of a home. There are several types of extra wide plank flooring types that will create an updated, stylish look such as the new Virginia Mill Works Auburn Acacia Handscraped and Stone Island Palace Maple Handscraped solid hardwood options.

Click Technology

Click technology makes installation a breeze for DIYers and professionals alike. The click-together ease allows for quick installation and can be walked on the same day, making this a popular choice among homeowners on a short timeline. There are a variety of click flooring options available including hardwood, bamboo, vinyl and laminate. The new Tranquility Brazilian Koa Click Resilient Vinyl or Dream Home-Nirvana Plus Stone Mountain Oak Laminate are both affordable options that can create a fresh, new look.

To learn more about Lumber Liquidators' flooring options, visit or to enter its online sweepstakes to win $2,500 in flooring, visit the "What's Your Style" tab before Oct. 14 at

About Lumber Liquidators

With more than 305 locations, Lumber Liquidators is North America's largest specialty retailer of hardwood flooring. The Company features more than 340 first quality flooring varieties, including solid and engineered hardwood, bamboo, cork, laminate and resilient vinyl. Additionally, Lumber Liquidators provides a wide selection of flooring enhancements and accessories to complement, install and maintain your new floor. Every location is staffed with flooring experts who can provide advice and useful information about Lumber Liquidators' low-priced product, much of which is in stock and ready for delivery.

With quality brands including Bellawood Prefinished Hardwood and Morning Star Bamboo, Lumber Liquidators' flooring is often featured on popular television shows such as HGTV's Dream Home.

For more information, please visit or call 1.800.HARDWOOD. You can also follow the Company on Facebook and Twitter.

Source: Lumber Liquidators



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