For Hardware Resources IWF is a way to connect and network with as well as get important feedback on new products. In light of the show being cancelled, the company plans to increase it product promotions through webinars.
“We sell direct to cabinet makers, and don’t go through distributors, so we are already always seeing hundreds of customers a day,” said David Tyler, executive vice president, Hardware Resources. “For us, IWF is more of a “talk to customers” show than a take orders show. Plus, the opportunity to get a lot of feedback quickly on new products.