Free Webcast: Green Building Today and Beyond
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September 24, 2015 | 1:00 pm CDT

The market for sustainable building and remodeling is maturing, driven by improvements in panel, adhesives, and other materials. Consumer expectations are also changing, with formal green pedigrees less important than credible explanations about why materials are green. 

'Green Building Today & Beyond' takes a look at these and other trends in sustainability that will help your business capitalize on contemporary sales opportunities. Changing consumer sentiment finds buyers today are less prone to geen sticker shock if the safety and other beneficial attributes of sustainable materials are clearly explained. This is especially true for millennial-generation consumers, who readily place a premium on societal and personal benefits of sustainable and envinromentally conscious products and materials in their home. 

 

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Roger Rutan
Director of Marketing & Public Affairs, Timber Products Company

Roger Rutan is the Director of Marketing and Public Affairs at Timber Products Company. He oversees the company’s many environmental initiatives ranging from its forestlands, certification programs, product development, and customer education.      
Rutan has been active in a number of wood products industry associations, including the Kitchen Cabinet Manufacturers Association, the American Forest and Paper Association’s Green Task Force, the California Forest Products Commission, and the LEED Wood Sub-TAG. He is a frequent speaker on green building and wood certification programs. In the past he has served as the Chairman of the Sustainable Forestry Initiative Marketing Committee. Rutan holds an MBA from the University of Oregon.
 

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Dan Hill
Senior Principal, Arbor South Architecture, Eugene, OR

Dan Hill is senior principal architect with Arbor South, Eugene, OR, which he co-founded in 1983. He has taught at Lane Community College, has been a Board Member with the Lane County Home Builders, (including serving as President in 2006), was Secretary/Treasurer of the Board of Directors of Jasper Mountain Center and is Director of Mission to Mexico, building homes for the poor in Mexico since 1987. Dan is also a licensed General Contractor an Oregon Certified Master Builder and Certified Sustainable Building Advisor. 

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Bill Esler
Editorial Director, Woodworking Network

Bill is responsible for overall content at WoodworkingNetwork.com, Woodworking Network magazine and related newsletters. Bill also manages event programs for Woodworking Network Live conferences, and at the Woodworking Machinery & Supplies Expo in Toronto and Cabinets & Closets Expo. 

Cabinet Makers
Furniture Builders
Flooring Businesses
Architectural Millwork Firms