Insightful speakers highlight Wood Pro Expo Lancaster
WPE Lancaster 2021

Wood Pro Expo Lancaster, Oct. 24-25 at the Spooky Nook Sports Complex in Lancaster, Pennsylvania, is uniquely positioned as the only professional woodworking show for the fall.

Speakers with strategic tools to power your business will be the focal point of Wood Pro Expo Lancaster, Oct. 24-25 at the Spooky Nook Sports Complex in Lancaster, Pennsylvania. This premier event, uniquely positioned as the only professional woodworking show for the fall, is for businesses aiming to capitalize on the strong industry momentum showcased at the International Woodworking Fair.

 

Ken Johnson
Ken Johnson

A comprehensive two-day educational session is one of the event’s key attractions aimed at driving business efficiency and profitability. Learn how to create a strategic plan for machine replacement in your business from Ken Johnson, a manufacturing process engineer with 33 years of experience. His career has been dedicated to root-cause analysis and the implementation of corrective actions to eliminate the recurrence of issues and defects, using defect reduction to lower manufacturing costs and increase capacity. 

In “Machine Replacement Prioritization,” Johnson will share insights from his experience overseeing maintenance departments, where he developed a risk calculation system to prioritize machine replacements effectively. This system enabled him to create a meaningful budget and timeline for equipment upgrades. He will also share insights from his upcoming book.

 

Will Sampson at WPE
Will Sampson

Will Sampson’s “Pricing Strategies” program stands out as one of the most sought-after sessions, reflecting its vital importance to business operations. This free keynote session will offer detailed strategies on pricing custom woodworking; setting prices that accurately reflect the work, costs and market while ensuring good profit. This session is particularly relevant in a market where pricing can be a key differentiator and driver of profitability. 

 

Matt Buell in shop
Matt Buell

Another highlight is a presentation by renowned furniture designer Matt Buell. Known for his innovative designs and unmatched craftsmanship, Buell will share his insights on design trends and the future of the woodworking industry. His talk will inspire and provide a visionary perspective on the industry as he shares his story on how he scaled his business.

 

Kenn Busch
Kenn Busch

Also a must for attendees, Kenn Busch’s “Introduction to Decorative Surfaces” will provide insights into emerging trends and materials that can differentiate a business’ product offerings in a crowded market. 

The expo also includes a session that counts toward continuing education units (CEUs), providing an essential resource for professionals looking to maintain their industry certifications. This element of the event underscores its commitment to fostering professional growth and adherence to industry standards.

Visit woodproexpolancaster.com for more information and to register. 

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About the author
Ryan Wagner

Ryan launched his career in the publishing industry in 2006 with Bedford Falls Communications selling advertising and sponsorships for Surface & Panel magazine. He developed a passion for woodworking and panel processing and became the vice president of sales & marketing and associate publisher. Ryan has 14 years of experience publishing magazines, managing trade shows and conferences, and managing digital media. He succeeds Harry Urban as the new Publisher for FDMC Magazine.