- What makes our products better than the competitors (including competitors from outside North America)?
- Why should we and our competitor both lose 10 percent in sales? Why not rise 25 percent?
- What can we learn from other industries?
"Some companies have already addressed these questions and are expanding easily," says Wengert, who will address these issues and give practical ideas for being proactive, what you have to know and learn in order to join this bandwagon before it is too late.
Wengert is the author of eight practical books and has published over 500 articles relating to the wood products industry. As a former professor and extension specialist at Virginia Tech University and researcher at the USDA Forest Products Lab in Madison, Wisconsin, Wengert taught over 30 practical wood processing classes and seminars a year for the wood products industry, including sawing, edging, grading, drying, machining and gluing.
To register for his presentation, free with admission to Wood Pro Expo Chartlotte, visit www.woodproexpo.com
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