Oshkosh Design's Flooring Marketing Earns WOOD 100 Honors

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Oshkosh Designs, Winneconne, WI - A flooring manufacturer's marketing efforts touting its product diversification and innovation have set this flooring manufacturer apart from its competitors. Oshkosh Designs use a variety of materials to manufacture parquet designs, inlays, medallions and borders for use in residential and commercial flooring, stair risers, treads, chair rails, ceilings and backsplashes.

Not content to rest on its laurels, Marketing Coordinator Jennifer Henke says the company “continues to focus on ways to diversify, whether it be different uses for our current product or different uses for our equipment.” For example, she says, the recent purchase of a double-end tenoner helped the company to diversify into strip flooring. Other machinery in use at the company includes saws, moulders and lasers for etching and cutting the intricate wood parts.

In addition to its standard line of product offerings, Oshkosh Designs can also custom size, shape or change materials to coordinate with customers’ decor. At the 65,000-square-foot central Wisconsin facility the company has the capability to manufacture a variety of media, including domestic and exotic hardwoods, natural stone, metal and glass.

Seeing is believing, and on its website Oshkosh Designs offers plant tours by appointment. Products are sold through a nationwide network of preferred retailers.

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