MILAN, ITALY -- The 2015 Milan Furniture Show featured a Ford lounge where the company's designers took the design philosophy behind its top rated Ford GT supercar and applied it to interior design creating everything from a chaise lounge to a clock and guitar.
According to the company, its three guiding principles interior design are: clarity of intent, innovation and connection, which they say allows designers to blend form, function and beauty.
“We have an incredible amount of talent in our global design studios,” said Moray Callum, Ford Motor Company vice president for design. “Salone del Mobile (Milan Furniture Show) is the perfect forum to share some of that creativity, while also offering our designers an opportunity to get exposure to new ideas that will inspire future Ford design.
Ford’s global designers created other objects including a suspended light and a Wi-Fi speaker. Each object applies a similar design solution to form a recognizable portfolio.
Have something to say? Share your thoughts with us in the comments below.