Closet walk-in display showcases new clothing steamer
January 31, 2020 | 4:01 pm CST
LAS VEGAS - During the 2020 Kitchen & Bath Industry Show (KBIS), LG Electronics unveiled its new steam clothing care model, the LG Styler Plus, with a tinted black mirror finish, which is scheduled to launch in the United States later this year.
To showcase the model to its full effect, the company partnered with California Closets to create a display featuring the steamer in its new Paxton walk-in closet system. LG also showed how the model could be used in a laundry room by pairing the system with washers and dryers.
According to the company, the new LG Styler model has the capacity to help keep more garments refreshed in as little as 20 minutes through the use of pure steam – no harsh chemicals.
Developed for larger families, the LG Styler Plus can accommodate up to five hanging garments as well as a pair of pants in the interior door. The new approximately 24-inch wide model joins three standard size LG Styler models that each accommodate up to three hanging garments and a pair of pants on the interior door. The standard size 17-1/2-inch wide LG Styler is offered for 2020 in the new Tinted Black Mirror finish, as well as Espresso and White.
"LG Styler is the ultimate clothing care solution for any home," said David VanderWaal, senior vice president of marketing, LG Electronics USA. "It's a first-of-its-kind, multi-purpose product innovation that you can't find anywhere else in the market today. The natural next step was to increase its capacity and add additional design aesthetics so that even more consumers can reap the benefits of LG Styler's gentle steam care."
Along with a master closet and laundry room, the styler can also be installed dressing rooms and mudrooms requiring only a standard electrical outlet – no water connection, the company said. The LG Styler has a water reservoir at the bottom that can be filled with plain tap water.
Have something to say? Share your thoughts with us in the comments below.